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2016 Surveillance and Evaluation Webinar Archive

Tracking Comprehensive Cessation Coverage for Insured Populations (Webinar - 90 minutes)

October 27, 2016

Presenters:

Stephen Babb, MPH, Centers for Disease Control and Prevention

Claire Brockbank, MS, Segue Consulting

Anne DiGiulio, BA, American Lung Association

Deb Osbourne, MPH, North American Quitline Consortium

Materials:

Webinar recording

Slides (PDF)


Social Media and Tobacco 21 (Coffee Break - 30 minutes)

August 25, 2016

Presenters:

Heather Hansen, MPP, Public Health Research Analyst, RTI International

Annice Kim, PhD, Senior Social Scientist, RTI International

Materials:

Webinar recording

Slides (PDF)


Smoking Cessation Among Populations with Lower Socioeconomic Status: A Mixed-Methods Review (Webinar - 90 minutes)

August 9, 2016

Presenters:

Arnold H. Levinson, PhD, MJ, Department of Community and Behavioral Health, Colorado School of Public Health, University of Colorado Comprehensive Cancer Center

Patricia Valverde, MPH, Department of Community and Behavioral Health, Colorado School of Public Health

Materials:

Webinar recording

Slides (PDF)

Related resource:

Smoking Cessation Among Populations With Lower Socioeconomic Status: A comprehensive knowledge review (PDF) - University of Colorado-Denver, Community Epidemiology & Program Evaluation Group / State Tobacco Education & Prevention Partnership, Colorado Department of Public Health and Environment


Conducting Policy Evaluations: Tobacco Control Examples from Oregon & Massachusetts (Webinar - 90 minutes)

June 23, 2016

Presenters:

Shaun Parkman, MA, Evaluation Lead, Health Promotion and Chronic Disease Prevention Section, Oregon Health Authority

Glory Song, MPH, Research Analyst, Tobacco Cessation and Prevention Program, Massachusetts Department of Public Health

Rebecca Murphy-Hoefer, PhD, MPH, Health Communications Branch, Office on Smoking and Health, CDC

Materials:

Webinar recording

Slides - Parkman / Oregon (PDF)

Slides - Song / Massachusetts (PDF)

Slides - Murphy-Hoefer / CDC (PDF)


National Quitline Data Warehouse (NQDW): Changes to Data Collection in 2016 (Coffee Break - 30 minutes)

June 14, 2016

Presenters:

Henraya McGruder, PhD, Office on Smoking and Health (OSH), CDC

Nathan Mann, Center for Health Policy and Tobacco Research, RTI International

Materials:

Webinar recording

Slides (PDF)


Success Stories: Combining Storytelling and Data to Show Your Program’s Impact (Coffee Break - 30 minutes)

May 24, 2016

Presenter:

Yessica Gomez, MPH, Office on Smoking and Health, CDC

Materials:

Webinar recording

Slides (PDF)

Related resources:

Impact and Value: Telling Your Program's Story - CDC

Developing a Success Story - Office on Smoking and Health, CDC

NCCDPHP Tool to Develop Audience Profiles/Personas


New Developments in LGBTQ Data Measures (Coffee Break - 30 minutes)

May 10, 2016

Presenter:

Dr. Scout, Director, LGBT HealthLink

Materials:

Webinar recording

Slides (PDF)


Improving the Evaluation Process Using Systems Thinking (Webinar - 60 minutes)

April 21, 2016

Presenter:

Chris Soderquist, Founder, Pontifex Consulting

Materials:

Webinar recording

Slides (PDF)

Related resource:

Finding Leverage (video ft. Chris Soderquist) - Producer: Banyan Communications / Sponsor: The National Association of Chronic Disease Directors


Return on Investment, Costs & Cost-Effectiveness: Terms and Applications (Webinar - 60 minutes)

April 7, 2016

Presented in partnership with the CDC’s Division of Population Health

Presenter:

Rui Li, Senior Health Economist, Division of Reproductive Health CDC

Materials:

Webinar recording

Slides (PDF)


Promoting Quitting Among Adults and Young People - 2015 Updates to Outcome Indicators (Coffee Break - 30 minutes)

March 31, 2016

Presenters:

Yessica Gomez, MPH, Associate Service Fellow, Office on Smoking and Health, CDC

Todd Rodgers, PhD, RTI International

Materials:

Webinar recording

Slides (PDF)

Featured resource:

Promoting Quitting Among Adults and Young People: Outcome Indicators for Comprehensive Tobacco Control Programs-2015


Evaluating Earned, Social, and Digital Media Campaigns (Webinar - 90 minutes)

February 18, 2016

Presenters:

Yessica Gomez, MPH, Associate Service Fellow, Office on Smoking and Health, CDC

Sherry Emery, MBA, PhD, Director, Health Media Collaboratory, Institute for Health Research and Policy, University of Illinois at Chicago

Glenn Szczypka, MA, Deputy Director, Health Media Collaboratory

Eman Aly, MSW, Digital Strategist, Health Media Collaboratory

Spencer Straub, Media and Communications Coordinator, Wisconsin Tobacco Prevention and Control Program

Ann Staples, MA, MCHES, Director of Public Education and Communication, North Carolina Tobacco Prevention and Control Branch

Elyse Maxwell, Health Communication Manager, Oklahoma Tobacco Settlement Endowment Trust

Materials:

(slides only)

Evaluating Earned, Social, and Digital Media - Gomez (CDC)

Tools to Track Earned Media - Straub (Wisconsin)

Planning to Evaluate Earned, Social/Digital Media Campaigns - Health Media Collaboratory Staff

Evaluation for National Public Health Week Social Media Campaign - Maxwell (Oklahoma)

Related resources:

Smart Thinking: Reaching LGBT Smokers on their Smartphones - Staples (North Carolina)


Developing the Evaluation Plan for State-Based Tobacco Control Programs (Coffee Break - 30 minutes)

January 28, 2016

Presenter:

Rebecca Glover-Kudon, PhD, MSPH, Senior Evaluator, Office on Smoking and Health, CDC

Materials:

Webinar recording

Slides (PDF)

Developing an Effective Evaluation Plan workbook - CDC



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